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#1 / 2019
OBJECTIVES AND PRINCIPLES OF CHANGE IN THE REGIONAL ECONOMIC SYSTEM
In modern conditions, of all the existing problems in the development of economic systems, the greatest attention is attracted by the problem of understanding the complex changes in technology and production organization, which would significantly affect the development of mankind as a whole. The article discusses the process of managing changes in economic systems. Managing changes in production is becoming one of the most pressing areas that determine the socio-economic policy of the state.
Bezugly E.A., Tkachenko V.V., Shaposhnikov V.L.
A SET OF MEASURES AND MECHANISMS OF BUSINESS SUPPORT BY REGIONAL GOVERNMENT (ON THE EXAMPLE OF BELGOROD REGION)
The article discusses and analyzes the Strategy of socio-economic development of the Belgorod region for the period up to 2025, considers a set of new measures and mechanisms to support entrepreneurship, improve the investment climate and stimulate the attraction of investors. Consideration of mechanisms and tools of project management, which allow to optimize the efficiency of labor, financial and time resources, to systematize the joint work of the Department of economic development of the region and economic entities for the implementation of projects aimed at increasing the economic potential of the region, improving the competitiveness of the region, improving the conditions for the development of small and medium-sized enterprises.
Ivanova N.E., Kuznetsov S.V.
FEATURES OF IDENTIFICATION AND FUNCTIONING OF ECONOMIC CLUSTERS IN THE REGION
The article deals with the cluster policy, which is an integral part of the socio-economic policy of the region, which is associated with increasing the competitiveness of the regional economy, rational use of resources, the spread of innovative methods of production. Due to the aggregate assessment of the clustering potential, it is possible to qualitatively and quantitatively assess the feasibility of clustering the industry, as well as to predict how effective the cluster activity can be.
DOMESTIC RESOURCES AS A TRANSFORMATION FACTOR OF REGIONAL ECONOMIC SYSTEMS IN MODERN CONDITIONS
The article examines the main areas of involvement of domestic resources in the development of the regional economic system. The content of the function of the formation of entrepreneurial potential, implemented by the subjects of small and medium business, is determined. The components of a regional infrastructure platform aimed at building entrepreneurial potential are identified.
GRP AND AGGLOMERATION DEGREE IS THERE A LINK?
The article analyzes the place of urban agglomerations in the regional economy, as well as the impact of agglomerations on the development of the regional economy. The relationship between the average level of GRP and the degree of agglomeration of cities and adjacent territories is investigated. The relationship between the gross regional product and the degree of diversification of the agglomeration economy is considered. The structural features of the largest agglomerations, such as human capital and a history of their influence on their development, are analyzed.
PROJECT APPROACH AS A TOOL FOR MANAGING SOCIO-ECONOMIC DEVELOPMENT OF THE REGION
The article outlines the need to improve the system for managing the socio-economic development of regions based on innovative approaches that can give an additional impetus to the accelerated development of regions. One of the effective methods for increasing the effectiveness of regional socio-economic policies is project management, which has a number of advantages and has proven its effectiveness in the context of tight project implementation times and limited resources.
Economy of Agrarian-Industrial Complex
Ilina E.A., Mongush Yu.D.
PARALLEL STATE SUPPORT OF POPULATION AND AGRICULTURAL ENTERPRISES
Agricultural production is a risky activity, because it depends not only on economic factors, but also on natural and climatic conditions. On the other hand, it is in this industry that vital food products are created. In such conditions, to ensure food security, the state needs to develop such support measures that will stimulate the production of agricultural products, as well as ensure the availability of these products to low-income groups of the population. The article proposes the use of grocery cards to support not only the population, but also regional agricultural producers. The proposed type of support is promising in the context of a budget deficit, since the funds allocated for the population stimulate regional agricultural production. The article used the statistical material of the Irkutsk region.
THE POTENTIAL OF MECHANISMS OF VERTICAL INTEGRATION IN THE IMPROVEMENT OF INTERSECTORAL EXCHANGE IN THE AGRO-INDUSTRIAL COMPLEX OF THE REGION
The article discloses the potential of mechanisms of corporate integration in the improvement of intersectoral exchange in the agro-industrial complex of the region. The specificity and problems of the development of integration processes in the agro-industrial complex of modern Russia are highlighted. Corporate mechanisms of creation and functioning of vertically integrated formations in the agro-industrial complex of the region are systematized. The transformational potential of the mechanisms of vertical integration in the improvement of intersectoral exchange in the territorial agro-industrial complex is revealed. The functional decomposition of the process of management of intersectoral interaction of subjects of agro-industrial complex on the base of corporate integration is presented.
Mokrushin A.A., Kartamyshev V.V.
STRATEGIC PRIORITIES AND INSTRUMENTS OF SOCIO-ECONOMIC DEVELOPMENT OF THE AGRO-INDUSTRIAL COMPLEX OF THE PROBLEM REGION
The article deals with the issues of substantiation of strategic priorities of socio-economic development of agro-industrial complex of the problem region. The characteristic features of the agro-industrial complex of the Republic of Adygea, which determine the prospects for the strategic development of this problem region, are highlighted. The priority directions of strategic development of agro-industrial complex of the Republic of Adygea based on its key competitive advantages are reasoned. Promising tools of state support and regulation of economic processes in the agro-industrial complex of the problem region are identified.
Popova L.V., Gorshkova N.V., Shaldokhina S.Yu.
THE INTRODUCTION OF AGRICULTURE TECHNOLOGY 4.0: CONDITIONS AND FORECASTS
Digital transformation of agrarian sphere, necessary for the development of a method of farming «Agriculture 4.0» requires appropriate logistical base, modern technology, equipped with computers and sensors. «Agriculture 4.0» means an integrated internal and external network operations in agricultural production. To reduce the time gap between the advent of «Agriculture 4.0» and reality is possible with substantial government support, as the financial position of farmers themselves cannot make this transition.
Berezhnoy V.I., Suspitsyna G.G., Mazur O.A., Berezhnaya O.V.
SYSTEM APPROACH TO RISK MANAGEMENT IN ACTIVITY OF AN ECONOMIC ENTITY
In the solution of problems of a sustainable development of an industrial economic entity the important place belongs to improvement of a control system of risks which allows an economic entity to reach more work good results, to increase efficiency of its activity and to improve a financial state in general. Recently financial managers even more often face a problem of an assessment and risk management of various non-productive character, including financial risks. There is obligatory a formation of the effective mechanism of an assessment of financial risks at the level of economic entities which is based on an optimum combination of tools of a risk management and indicators of efficiency of activity which could give objective information on degree of riskiness of managing.
All this defines need of creation of a control system of risks at the enterprises.
Smirnova K.V., Kuznetsov M.V.
SUPPLIER RELATIONSHIP MANAGEMENT: PROCESS APPROACH
The article presents the results of a comparative analysis of the theories of the process approach to the supplier relationship management, presented in the works of foreign authors. On the basis of the analysis the authors offer approach to the identification of the composition, sequence and content of the processes of supplier relationship management based on the interpretation of the functions of the management cycle and systematization of methods of supplier relationship management. The presented approach combines processes and methods and can serve as the basis for the organizational design of the supplier relationship management system in any field of activity.
Zubkova D.S., Peskova O.S.
IMPROVING MARKETING COMMUNICATIONS IN UNIVERSITIES THROUGH PROJECT MANAGEMENT (ON THE EXAMPLE OF VSTU)
The article deals with the current state of marketing activities in higher education institutions. The goals and objectives of the use of relevant marketing technologies in the process of improving the competitiveness of the University are determined. The analysis of the applied models of external and internal communications is carried out. The main directions of improvement of marketing activity in higher educational institution, including, on the basis of project management are revealed.
Kayl Ya.Ya., Mershieva G.A., Samsonova E.V., Samsonova Ì.V.
GR-STRATEGY OF THE MODERN ORGANIZATION
Systems of management of interaction between business and the power therefore the basic forms of communication between the organization and the state on the basis of which the principles underlying strategy of social partnership for more effective implementation of communication actions between them are presented are allocated. The types, principles and sequence of effective GR-strategy implementation are defined. Media strategies that the organization can apply in the course of GR - activities are proposed. The activities necessary for more effective organization of GR - activities are presented.
Koumare I., Peskova O.S., Boriskina T.B.
PERSONNEL POTENTIAL AS AN OBJECT OF MARKETING MANAGEMENT AND A FACTOR OF DEVELOPMENT OF COMPETITIVE ADVANTAGE OF THE UNIVERSITY
The current market situation in the market of educational services is considered. The importance of implementation of marketing technologies in the management process is determined. The analysis of the concept of "personnel potential" is carried out. The main structural elements of the personnel potential of the organization and the main directions of marketing activity on management of the personnel potential of higher educational institution are revealed.
Fedotova T.A., Chepurova I.F., Gladysheva A.V., Yakovlevà L.À.
CRM SYSTEM IN RELATIONSHIP MARKETING
The article investigates the use of CRM-systems in the organization, describes the new CMR system. The necessity of CRM implementation in relationship marketing is analyzed. The interrelation of the functions of the customer relationship management system with sales and the company's income level is revealed. The conclusion about the need to study the behavior of consumers.
Berezhnoy V.I., Mazur O.A., Suspitsyna G.G., Berezhnaya E.V.
SYSTEMATIZATION AND THE ANALYSIS OF THE FACTORS INFLUENCING REPRODUCTION OF FIXED ASSETS
Process of planning, financing and realization reproduction of fixed assets in the conditions of financial economic instability is exposed to influence of a number of factors that complicates establishment of payback and efficiency of this reproduction. In article we made an attempt to systematize and analyze these factors, to allocate essential of them causing their emergence and to establish possible amendments (elimination, reduction other) rather these factors.
ECONOMY OF THE REAL ESTATE
Derevenets D.K., Radchevskiy N.M.
COST EFFICIENCY OF THE STATE CADASTRAL REGISTRATION OF CAPITAL CONSTRUCTION PROJECTS
The article considers issues related to the state cadastral registration of capital construction projects using the example of the “Solo” residential complex in Krasnodar. In addition, attention is paid to the registration of ownership of an apartment building and problems associated with this process. It was revealed that the apartment building is registered in the state cadastral register with the status of “temporary” due to the availability of free residential premises - apartments. The solution to the problem, the change in the status of information from “temporary” to “current” is described. Also presented is a calculation of possible tax revenues from owners regarding vacant apartments in the “Solo” residential complex.
QUESTIONS OF MODERN FUNDRAISING IN A DIGITAL SPACE OF BUDGETARY ORGANIZATIONS IN THE SPHERE OF CULTURE AND ART (ON THE MATERIAL OF KRASNODAR REGION)
The article discusses some of the issues of fundraising in the digital space of budgetary enterprises and organizations in the sphere of culture and art (on the example of the Krasnodar region). The relevance of this work is due to the intensive development of opportunities to use the potential of digital space in order to optimize the financial position of the organization. Many enterprises of the public sector today are represented in social networks and interact with the audience, which allows them to engage in attracting financial resources for various purposes. The state, for its part, by creating favorable conditions for economic agents that finance cultural and art enterprises, also contributes to the development of this sphere.
Teshev V.A., Blyagoz Z.U., Khamukov À.A.
FEATURES AND DEVELOPMENT TRENDS OF DIGITAL ECONOMY IN RUSSIA
The article discusses and analyzes the main directions of development of the digital economy in Russia, the possibilities of increasing the efficiency of economic relations and economic growth. The features of digitalization of the country's economy and key trends in the use of digital technologies by Russian companies in their activities are established. The positive and negative consequences of the transition to a digital economy are highlighted.
Teshev V.A., Nagoev A.V., Khasinova T.G.
DIGITALIZATION OF THE ECONOMY IN RUSSIA: “PROS” AND “CONS”
The article discusses the essence and basic prerequisites for the formation of the digital economy in Russia, and highlights the key advantages of digitalization. The structure of the digital economy is established and its main elements are analyzed, the risks of building a digital economy in the country are summarized, which must be taken into account when developing and implementing a digitalization strategy.